Today, the hub of your marketing efforts is a responsive, contemporary website that clearly explains what your business does, is optimized for organic search and is updated with new content regularly. But an expertly designed website is just the beginning. To attract leads and ultimately sales, you need a carefully structured digital marketing strategy that may includes search engine optimization, social media marketing, email marketing, dynamic content marketing, pay-per-click advertising and more. We can help your business find the most effective marketing strategies to achieve your goals. We employ a test, measure and optimize approach to minimize waste and maximize the ROI on your marketing investment.
“Dan is strategic, creative and extremely adept at aligning marketing with business objectives and executing cost-effective, ROI-driven campaigns.” ~ Dean Sivley, BHTP President
Dedicated
Web Design, Hosting & Maintenance
We are fortunate to work with Tracy Champagne for web design, hosting and maintenance. Tracy also provides expert email marketing, social media marketing and analytic services for our clients.
Areas of Expertise
We offer a full complement of digital and offline marketing solutions to help our clients increase sales, attract new customers, build their brands, improve organic search ranking, recruit talent and get the best bang for their marketing investment. Most importantly, we are here to help your business succeed!
Content Marketing
Value prop aligned content development for multi-channel marketing. SEO, social, blog and digital marketing content.
Value Proposition Creation
Clearly articulate the value you provide customers, create consistent core messaging and help your team focus on initiatives that make the biggest difference.
Marketing Audits
Thorough review and analysis to evaluate your marketing strategies, activities, agency performance, goals and results.
Thought Leadership
Create compelling thought leadership strategies to support your company’s reputation, relationships and revenue
Social Media Management
Create compelling social media platforms on Facebook. Instagram, LinkedIn and Twitter for your business with regular content posts to become a key influencer, build brand, increase web traffic and/or enhance SEO rankings.
Annual Reports
Turn your annual report into a valuable marketing tool with compelling content and graphics that can be used both online and offline
Marketing Collateral
Online and offline collateral development for new product launches, sales support or a refresh of current materials. Business overviews, fact sheets, marketing kits, video how-to’s and more.
Executive Speach Writing
C-suite and senior executive speechwriting that captures your presenter’s voice, vision and unique style.
Media Relations
Thought leader and proactive media relations. Targeted distribution. News releases. Media alerts and statements. By-lined articles and op-ed pieces.